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Campaign Activation and Engagement Manager | Retail Banking

  • 932657
  • All Locations
  • Full Time
  • Closing at: Aug 9 2022 at 17:00 AEST

The Team  

In our Retail Banking division, our Customers are at the forefront of everything we do. The Retail Customer Engagement Team exists to support the Retail Banking network and its leaders in the achievement of our growth objectives, to drive enhanced productivity and to ensure the delivery of our customer value proposition. 


Your role

This role is accountable for the development of customer engagement campaign activities that drive business growth, customer depth and retention while also ensuring all assets required for the network to successfully execute sales and marketing related campaigns are in place and effective. A key component of this role will be to review the effectiveness of all campaigns, broken down by conversion points, to develop continuous improvement processes and opportunities for optimisation. It will also support the continued focus on the customer lifecycle and the insights that sit behind campaigns ensuring an uplift in opportunities.

This is 12 month Fixed Term Contract which can be based out of any State or Head Office.


Your knowledge & experience
 

  • Knowledge of front-line process and systems in order to design campaign activation plans
  • Ability to analyse data in order to map a path forward and make good decisions
  • Understanding of marketing and campaign management principles 
  • Stakeholder management skills 
  • Excellent written communication skills 
  • Experience developing effective campaign activation assets 
  • Previous experience working in or with the network.
  • Tertiary degree qualifications in Business, Marketing or related discipline preferred.


About Bendigo Bank

With more than 160 years of history, we are proud of our position in the community with more satisfied customers than any other Australian bank. Every day, we work hard to bring our company purpose to life, feeding into the success of our customers and communities and not off it.

We're more than just a bank with banking products. We change the lives of customers and communities. Commercial actions with heart!

Our time is now. We are challenging the status quo and we're excited about our future!


Why us?

There's so much more to a career with Bendigo and Adelaide Bank than just banking. Get real benefits, work life balance and flexibility. You bring your brilliant mind and we’ll help you take your learning to the next level with on the job training and external development opportunities - we want you to shine. After all, YOU are the difference that makes us the better big bank.

At Bendigo and Adelaide Bank we believe a diverse workforce supported by an inclusive culture is central to our success and we actively encourage applications from those who bring diversity of thought to our business. We support candidate requests for adjustment to accommodate an illness, injury or disability to equitably participate in the selection process.


Further Information

Please review the attached Position Description: Download File Position Description - Campaign Activation and Engagement Manager.docx

Please note: Screening and interviews may commence prior to closing date.

It is a condition of employment with the Bank that you are fully vaccinated against COVID-19, unless you have a medical contraindication or acute illness which prevents you from receiving the vaccine and you provide satisfactory evidence of this to the Bank.

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