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Marketing Performance Reporting Specialist

  • 932539
  • All Locations
  • Sydney
  • Brisbane
  • Adelaide
  • Bendigo
  • Melbourne
  • Full Time
  • Closing at: Jul 6 2022 at 17:00 AEST

To be Australia’s Bank of choice we need to be constantly changing and evolving, offering our customer’s creative and innovate products and services. Our Customer Insights & Marketing Performance Team manage the delivery of insights and performance reporting to inform strategy and drive business growth through best-in-class marketing with a customer focus.

This Centre of Excellence is data driven, led by best practice, connected, and performance orientated - a team of SMEs delivering analytics solutions and initiatives across Group Marketing.

We currently have a permanent opportunity for a Marketing Performance Reporting Specialist to join the team. Reporting into the Head of Customer Insights and Marketing Performance you will source, interpret, and analyse relevant data to deliver regular reporting on the performance of marketing activities.

Collaborating closely with the Marketing Performance Reporting Manager, Data Insights team, Digital Marketing, Group Marketing, and key internal stakeholders to understand and source the relevant data. Using this collated data you will deliver regular reporting and provision of deep insights to assess performance and identify opportunities to optimise marketing investment and effort. You’ll bring your strong analytical and reporting skills to a role where you’ll have the opportunity to add value as you grow your career with us. Ideally you will be familiar with marketing performance concepts and benchmarks, being able to pool data from dispersed datasets into meaningful insights. Most importantly you’ll have a continuous improvement mindset, be data and insight led, and be driven in the pursuit of knowledge.

This role can be based in the following locations: Melbourne, Adelaide, Sydney, Brisbane, or Bendigo for the days that you are in the office, and then other days you’ll be working from home in a hybrid model to better balance your life and work.


As the Marketing Performance Reporting Specialist, you will:

  • Produce succinct and accurate reports and dashboards to address performance of marketing activity
  • Produce and communicate recommendations to relevant group marketing stakeholders on where activities could be optimised
  • Ensure core measurement and performance reporting is in place and accessible for all activities
  • Visualise insights and data
  • Improve reporting efficiency via automation and decommissioning
  • Monitor brand, industry trends, business changes, and competitor performance to identify opportunities and add value to report requests
  • Establish and monitor effective benchmarks for measuring the impact and effectiveness of marketing campaigns
  • Drive the management, maintenance, and currency of regular reporting suites


To be successful in the role, you'll have:

  • Prior experience within a reporting and analytics team and insights or related industry
  • The ability to collate, analyse, structure, present, and articulate complex information and insights with clarity to audiences at all levels
  • Exceptional analytical, numerical, and reporting skills
  • Demonstrated experience in analytical problem solving and working with large data sets
  • High competence in the use of Microsoft tools and reporting dashboard solutions (eg. Power BI)
  • Good experience performing data mining and/or analysis across customer data from disparate sources and data models
  • Good experience in presenting to stakeholders
  • Good exposure to statistics, analytics, or modelling techniques would be an advantage



At Bendigo and Adelaide Bank we believe a diverse workforce supported by an inclusive culture is central to our success and we actively encourage applications from those who bring diversity of thought to our business. We support candidate requests for adjustment to accommodate an illness, injury or disability to equitably participate in the selection process.

If you’re excited to be part of an organisation with a rich history and a bright future - then this could be the role for you! Apply now.


It is a condition of employment with the Bank that you are fully vaccinated against COVID-19, unless you have a medical contraindication or acute illness which prevents you from receiving the vaccine and you provide satisfactory evidence of this to the Bank.

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